Deskera - SEO Case Study
+341% organic traffic in 10 months
Deskera is an all-in-one cloud-based accounting software that helps small business run their business efficiently anytime, anywhere, on any device. Deskera is committed to transforming the way small businesses across the globe run their business.
Key Info
When they started working with us, they were getting less than 5k organic visitors every month despite having over 800 pages on their blog and website cumulatively. After an in-depth content audit, we reduced the number of pages to less 400, and doubled their existing traffic within 2 months.
5K starting organic traffic
When we started the collab, Deskera was at 5K monthly organic traffic
120K current organic traffic
Over 10 months, we helped grow Deskera by ~341%
510% revenue growth
Over 500% growth of revenue from organic traffic
10 months duration
We started working with them in July 2020
220K+ words of SEO content
We wrote 225,916 words of SEO content
Rank #1-3 for 2K keywords
Deskera now ranks for 2K competitive keywords on top 3
Here’s how we made this happen.
We outline the exact steps we take to achieve these kind of results for all of our clients in our SEO process article.
Here’s a quick run-down of what we did:
- Conducted extensive keyword research, discovering 600+ priority keywords in the job-search niche.
- Analyzed competitor content and defined a strategy on how to create something that’s significantly better.
- Audited their existing content and optimized it for SEO
- Optimized “money pages” for on-page SEO, significantly improving their rankings
- Wrote over 20,000 words of high-quality SEO content every month
- Continuously tracked and optimized article headlines to improve organic click-through rate
- Continuously tracked page rankings. Whenever a page was underperforming, we jumped in and conducted a root cause analysis, and solved the problem
- Rinse & repeat!
